Monday, January 19, 2009

Introduction to the purpose of this blog

This blog was created to explore different perspective of media communication extending a course the course “Media Communication” at HSE. Thereby, topics covered include


1. Blogs as a tool for building your personal brand

2. Blogger relations

3. Microblogging

4. Social media and public relations

5. Search engine advertising and search engine optimizing

6. Crowdsourcing


These topics will be added weekly between 21.1. and 25.2. I would be glad to receive some comments on the relevant topic.

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